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Oracle 1Z0-1032-21 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Initial Configuration and Deliverability | - Account setup and IP warm-up - Deliverability best practices |
| Creating and Managing Content | - Content Library and document management - RPL personalization language basics |
| Account Administration | - Account management tasks - User roles and security settings |
| Programs and Multi-Channel Campaigns | - Timers, performance switches, multi-channel orchestration - Program Designer and logic |
| Responsys Data Model | - Profile lists and supplemental tables - Data structures and key fields |
| Campaigns and Forms | - Email/SMS campaign configuration - Link tracking and conversion tracking |
| Integration and Interact Connect | - Connect jobs and XML/CSV imports - API and event integrations |
| Reporting | - Insight reports - Live and distributable reporting URLs |
Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:
You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?
- A. In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is convertedto a comma-delimited file before importing it.
- B. Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
- C. Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.
- D. In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
Correct Answer: B 🗳️
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before.
You check the deliverability metrics on Responsys reports for the emailcampaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)
- A. Your open rates have dropped somewhatsince last month.
- B. The ISP is recording a high number of spam trap hits and complaint rates from recipients.
- C. Hard bounce rates are 10% or higher.
- D. Recipients are forwarding your emails to everyone in their address books.
- E. Substantial (5%) increase in click-through rates on last week's promotional campaign.
Correct Answer: B,C 🗳️
Identify three valid data type definitions for defining fields in a Responsys data source. (Choose three.)
- A. Memo text - unlimited number of characters
- B. Number
- C. Time stamp
- D. Medium text - up to 100 characters
- E. Currency
- F. Binary string
Correct Answer: A,B,C 🗳️
Explanation: Only visible for Prep4sureExam members. You can sign-up / login (it's free).
In RPL, how do you reference a value in a data source?
- A. data_source.field_name
- B. project_name.field_name
- C. fieldname
- D. data_source_alias.filed_name_alias
Correct Answer: C 🗳️
You are setting up an SFTP gateway to establish the connectionbetween the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)
- A. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the clientand the Responsys Platform.
- B. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
- C. Oracle must generate a public/private key pair for the client to establish the secure connection.
- D. The client should send only a public key to Oracle to apply to the SFTP data gateway server.
Correct Answer: A,C 🗳️
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